Course Introduction

The duration of this course is one day. This course allows the delegates to understand the basic concept of Customer Experience (CX). A candidate can also learn how the customer experience is different from customer service. This course enables the managers to understand the practically designing and delivery of the strategy. A participant will get familiar with the tools and techniques of customer experience. A delegate can create the business case and execute the customer experience strategy.

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    A delegate can understand the concept of customer experience strategy

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    Learn the concept to build the business case for customer experience investments

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    Gain the knowledge about how to assess the customer experience of organisation

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    Understand the emotional engagement and their importance in customer experience

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    A candidate can learn the designing process of customer experience programme to deliver the CX strategy.

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    Gain the knowledge to develop the customer experience culture.

What’s included

BPT offers more benefits. Here is what's included with this course:


Tutor Support






  • Any person can conduct this course, so there are no prerequisites.
  • No need to learn the pre-course.
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Delegates will learn how to

The candidates will learn about:

  • Understand the importance of customer experience
  • Learn how customer experience is differ from the customer service
  • Gain the knowledge about live customer experience and their reviews
  • Understand the construction of business case for the Customer experience
  • Learn the concept to develop the KPIs of customer experience
  • Understand the tools and techniques of customer experience
  • Define the framework of customer experience
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Target Audience

A director, manager or any other person can attend this course who wants to improve their skills to manage the customer experience.

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Course Information

Best Practice Training's Customer Experience for Managers Training course focuses on measuring and improving customer loyalty, reliability and dependency. During the course, the delegates will learn how to design customer experience programme to deliver the strategy. They will also learn how to develop customer experience strategy and customer experience culture. The course includes assessing the customer experiences, customer experiences investment, strategy development and KPIs, customer experience tools and techniques and more. 


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